Sean Ellis was the first person to coin the term Growth Hacking. He states, “Growth Hacking is not anti-marketing, it is the evolution of marketing, it is pro-growth.”
Though growth hacking is a part of marketing, there are various other ways to achieve it.
If one has to define “What is Growth Hacking?”, one of the possible ways of defining it could be as follows:
“Growth hacking is a process by which an organization induces growth using a variety of strategies adding value to this technique.”
This infographic enumerates 5 ways by which growth hacking is possible.
The above mentioned stats show the amount of growth you can achieve by concentrating on few of the nitty-grities. This could further lead to development and result in growth.