It is a tiresome job to hunt for deals and coupons when it comes to online shopping. The present market has a huge number of e-commerce sites, much of which are not known to a majority of people. And most of these online merchants offer deals in various forms like coupons, free shipping, cashback and so on. Deals and coupons are in fact the best bounties for the frequent shoppers and bargain hunters. It may not look like a difficult task to find a discount or deal. But, to find the best genuine deals is undoubtedly a tedious job as it involves comparing a product across all the e-commerce platforms. Many existing coupon sites now have a very low success rate when it comes to valid coupons and deals as the process has been automated. This means there is very less human intervention and verification before a deal is listed on these sites.
This made Shartaj Ahamed and Kunal Roy launch Dealozo on September 2016, which is an effort to revamp the existing model. Both the co-founders have more than ten years of experience in the field of affiliate marketing. After a couple of brain-storming sessions, a community driven platform was finalized, which focused on sharing and discussing good deals. Dealozo is an online community for deals, designed to save people’s money and precious time. Instead of automating the process, the community members add and verify the deals. Thus, every deal or coupon listed at Dealozo is genuine and verified. At Dealozo the primary focus is on individual product deals with working coupons followed by the brand specific deals and store-wide sales.
Deaozo’s aim is to become “the largest and the most trusted destination for sharing and discovering deals online.” The mission is to collect and showcase the genuine deals, coupons, and cash-backs which can be used by all users with maximum success rate.
In brief, the objectives of Dealozo include:
- Make finding and sharing deals rewarding
- Become one-stop destination for bargain hunters
- Building a strong and trusted community
- Sharing only the best and verified deals
How Dealozo works?
- Deals are added by both staff and community members
- Moderators verify to filter and show only the best deals
- Community members can engage in discussions and track their activities
What do consumers get?
- Do not have to hunt for deals and working coupons
- Do not have to compare price across many e-commerce sites before purchasing
- Ad free and non-biased deals
- Saving time and money
Dealozo’s efforts have been quite fruitful which are evident from the ever-increasing user base since its inception. Within a span of just six months, Dealozo has managed to expand its user base to more than 12,000 registered. There has been a significant increase in the number of users’ month on month.
Based on all the feedbacks and market studies carried out by Dealozo’s team, it has been found that the flight deals segment is quite unpredictable. The success rate in this segment is very low as compared to any other segment. Dealozo tried to restructure this segment by adding specific and verified flight deals which is seen to have become a favourite pick among the users. Every flight deal posted in Dealozo is carefully picked and lucidly explained. Unlike other sites, Dealozo does not merely list the airline sales, but every sale or deal is explained in details.
In future, reward programs for the deal hunters and mobile apps will be implemented to make the deal sharing experience even more rewarding and easily accessible. Dealozo urges all the bargain hunters to participate in the community and make it a one-stop destination for all bargain hunters and shoppers.