The Startup Journal - Indian Startup Stories, Startup News, Startup Resources, Interviews http://www.thestartupjournal.com Thu, 23 Oct 2014 06:59:38 +0000 en-US hourly 1 http://wordpress.org/?v=4.0 KartRocket Raises $2 Million In Series A Funding From Nirvana Venture Advisors and Others http://www.thestartupjournal.com/kartrocket-raises-2-million-in-series-a-funding/ http://www.thestartupjournal.com/kartrocket-raises-2-million-in-series-a-funding/#comments Thu, 23 Oct 2014 06:49:41 +0000 http://www.thestartupjournal.com/?p=1325 BigFoot Retail Solutions Pvt. Ltd, which owns KartRocket, a do-it-yourself (DIY) e-commerce platform for Indian retailers, announced on Wednesday that it has raised around $2 million (Approx. INR 12 cr.) in its first round of funding. The Series A round was led by Nirvana Venture Advisors, 500 Startups and Japan-based Beenos (NetPrice). The E-commerce enabler […]

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KartRocket Series A Funding

BigFoot Retail Solutions Pvt. Ltd, which owns KartRocket, a do-it-yourself (DIY) e-commerce platform for Indian retailers, announced on Wednesday that it has raised around $2 million (Approx. INR 12 cr.) in its first round of funding.

The Series A round was led by Nirvana Venture Advisors, 500 Startups and Japan-based Beenos (NetPrice).

The E-commerce enabler platform was founded Saahil Goel, Gautam Kapoor and Vishesh Khurana in 2012 and had raised an undisclosed amount of funds from 5ideas, 500 Startups and angel investor Jatin Aneja last year.

“We’ve already done a lot of heavy lifting in the past year helping design software, integrations and processes to solve pain points in building a website, a mobile site, integrating a payment gateway and most importantly powering automated and cost-effective shipping for Indian SMEs,” said Saahil Goel, CEO and co-founder of KartRocket.

“With the funds, we want to solve the next set of problems around cataloging, mobile, traffic generation and discovery. We’re also planning to expand our presence pan-India including a heavy focus on Tier- II and Tier-III cities,” he added.

The company helps small and medium businesses to launch their web and mobile e-commerce stores with web and mobile site designs, built-in shipping, payment and multi-channel sales integration. KartRocket has partnered with many big players, such as eBay, Amazon and Snapdeal to allow multi-channel sales.

KartRocket has grown from 100 clients to 1900 clients within a short span of one year which includes, Da Milano, Uni Style Image, Valyoo Technologies, TantraTshirts, Gaurav Gupta, Gyans, Divani, Karol Bagh Saree House and Latin Quarters.

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What It’s Really Like to Work At a Startup Company http://www.thestartupjournal.com/how-it-is-to-work-at-a-startup-company/ http://www.thestartupjournal.com/how-it-is-to-work-at-a-startup-company/#comments Wed, 22 Oct 2014 18:23:12 +0000 http://www.thestartupjournal.com/?p=1317 It’s a (wo)man’s world out there. Sweat, Long Hours, High Pressure, not the right keywords for a 20 Something straight out of the college circus, looking for a bright career opportunity. Definitely not for those trying to fit in. We need people who think on their feet, people who look beyond defeats. We need people […]

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It’s a (wo)man’s world out there. Sweat, Long Hours, High Pressure, not the right keywords for a 20 Something straight out of the college circus, looking for a bright career opportunity. Definitely not for those trying to fit in.

We need people who think on their feet, people who look beyond defeats. We need people who are bursting with energy, quivering with excitement to cross the next hurdle. We cherish people for whom nothing tastes sweeter than a post victory cup of cutting chai.

We look for talent and intent, degrees are worth dime a dozen here.

I work for a start up, intelloCut, working in the field of industrial automation in the Sewn Product industry. I handle Business Development for the organisation, I sometimes help make tea. Paid for the former, graciously thanked for the latter. One minute I am shaking hands with leaders of my industry, next minute I am taking food orders from everyone. You just can’t use your Oh So Fancy Title to get out of it.There’s never a clear cut job description, it overlaps with multiple fields, you just have to clench up and do your best. After all, we can’t hire a thousand people for all the mundane tasks.

Anas Shakil - intelloCut

(Anas Shakil – intelloCut)

No red tape to tread carefully by, no bureaucracy involved when I come up with a new idea.  We simply don’t have time for that. The seniors stand back quietly, letting me set my own boundaries, eagerly willing to help when I give a shout out. In fact, that’s how we function, like a family, each watching the other’s back. From the outside we are a well tiered, highly functional professional team. Insider’s tip: We are a strongly bonded family, goofing around, lot of back slapping, lot of teasing, pranks and all night barbecue parties. But when it gets serious, we put our backs to it, as a highly functional vehicle, each employee an important part of this well oiled machine.

Competing against conglomerates and multi-national corporates, it’s a knife fight out in the dark alleys, standing back to back with the founders. Yep, that’s where you will find them, the company founders, standing right next to you. We score several touch downs, taste victory cause of the grit and determination that keeps us going.

But it’s not all hunky dory in the start-up world. It’s the competition of the fittest, leanest, meanest team hungry for innovation; some make it, many don’t.

Today, in India, start-ups attract a lot of young fledglings and corporate employees, wanting to try something new and refreshing. People come looking for glory and a quick buck. Long hours and low pay sends many of them scurrying back.

Only a few stay, for some it’s the challenge, for others the quirky style of working, and then for some it’s the opportunity to innovate. For me it was the thrill of the challenge, a small driven team out to make its mark on the world. It’s not the promise of glory which keeps me hooked on, despite many pit stops, it’s not the promise of making it big in the long run either, despite the many times I stumble.

It’s the freedom to keep going, to push the boundaries of possibilities further on.

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HelloIntern.com – Connecting Interns With Their Future http://www.thestartupjournal.com/hellointern-com-connecting-interns-future/ http://www.thestartupjournal.com/hellointern-com-connecting-interns-future/#comments Mon, 20 Oct 2014 15:48:49 +0000 http://www.thestartupjournal.com/?p=1309 The one daunting thought that final year students’ fret about, apart from the pressure of preparing for their final set of exams, is the inevitable hunt for a job. Joyful graduation ceremonies are then followed by laborious sessions of scouring the internet and classified ads hoping that something worthwhile would pop up and end this […]

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The one daunting thought that final year students’ fret about, apart from the pressure of preparing for their final set of exams, is the inevitable hunt for a job. Joyful graduation ceremonies are then followed by laborious sessions of scouring the internet and classified ads hoping that something worthwhile would pop up and end this process. However, today’s job market is dominated by the fierce combination of experience and luck. This is where the concept of placements and internships begin to make sense.

“An internship is not only a nice addition to your resume; it is also a ticket to a successful career.”

HelloIntern.com

While there might be plenty of options to choose from, the same cannot be said for the opportunities one gets. Selecting a company, a field and an internship that is the best possible choice for a student as per their qualifications and preferences is quite a gruelling task. Their rate of success tomorrow will also depend on the choices they make today.

This is where HelloIntern website steps in.

HelloIntern is one such portal that guides students in taking their career forward in the right direction, as internships help them identify their strengths and prepares them to face the corporate world.

The birth of this internship portal can be traced back to four college freshmen from IIT Mumbai. Down on their luck and facing a dead-end on the internship front, the lack of opportunities motivated them to initiate India’s very first internship portal – HelloIntern. Slowly yet steadily, following their launch in 2006, HelloIntern experienced tremendous growth over the past few years when it came to bridging the gap between the student and company fraternity.

Having acquired a strong presence in the local market HelloIntern made the wise decision to go global. Having realised this portal’s potential the Angaros Group acquired HelloIntern in 2012 and helped them manoeuvre their way into the global market widening their reach and opportunity.

Eight years since its inception HelloIntern has now donned the hat of The Global Intern Expert as they receive over hundreds of internship requirements every month. Letting the statistics speak for themselves, the portal has around 36,145 students and 3,697 companies registered with it today.

A significant fact HelloIntern has succeeded in realising, is that an intern can prove to be an extremely valuable asset for a company. An intern, be it a student fresh off the college boat or an individual dabbling in different fields, always enters the industry with a fresh set of ideas, striving to deliver the best and thereby increasing the productivity of the organisation.

Practice makes perfect; this saying can be most aptly applied to internships as they help students identify their strengths and interests. Apart from educating students about the ways the corporate world works in, internships also help inculcate qualities like practise, patience and perseverance.

Organizations on the lookout for fresh talent teeming with a variety of ideas need not look any further. This portal’s constant rise in the number of skilled and enthusiastic individuals seeking to prove themselves is exactly what every enterprise needs.

As for every ambitious student out there embarking on this precarious journey of discovering their perfect career, HelloIntern guarantees a diverse range of opportunities and experiences that shall help them zero in on the best option.

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How To Manage Real-time Customer Interaction While Doing Market Research http://www.thestartupjournal.com/manage-real-time-customer-interaction-market-research/ http://www.thestartupjournal.com/manage-real-time-customer-interaction-market-research/#comments Sat, 18 Oct 2014 19:19:22 +0000 http://www.thestartupjournal.com/?p=1296 Customer Interaction is an important part of customer experience. There are multiple conversations happening between a customer and a company via telephones, social media accounts, emails, etc. But an organization must confirm that these conversations yield fruitful results, meaning these discussions should be effective in engaging people and develop their interests. Usually, companies converse with […]

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Customer Interaction is an important part of customer experience. There are multiple conversations happening between a customer and a company via telephones, social media accounts, emails, etc. But an organization must confirm that these conversations yield fruitful results, meaning these discussions should be effective in engaging people and develop their interests.

marketresearch

Usually, companies converse with their customers to learn about the market , the requirements and whether the existing product is meeting their wants. A business should aim at fulfilling customer expectations. Therefore, a market research should work in a direction that generates the complete data of the customer’s taste and preferences. But often, it has been observed that the marketers flop at managing real-time conversations, leading to a bad market research.

So, what can be done to fix this loophole?

The main objective of the marketers is to grab the mindset of the audience and track the feedback to take the right decision. Customer data analysis can be achieved if the communication taking place is well managed and there are no perplexed situations.

So, here’s what all marketers can do to ensure smooth interaction processes:

Ask to-the-point questions

Do you like answering too many questions?

Well, it’s annoying! Recall the day when your friends asked you multiple questions without asking the one which they actually wanted to enquire about. What did you tell them? Obviously you must have asked to buzz off! Similarly, customers get irritated when they are interrogated unnecessarily. They end up closing the conversation and don’t bother to reply back. Therefore, it is always important for you to ask “to-the-point questions”, without dragging it to a tiring level.

You must ensure that you ask the Right Question. This helps in eliminating misconceptions and saves time. Also, ask interesting yet simple questions so that the customers are interested and engaged at the same time. For example, enquire about their expectations and necessities. This helps you to extract a definitive answer for your product or your marketing strategy.

Let customers speak

Is it legit enough to keep talking and not let the other person speak?

Absolutely not! While having a conversation, you should always let your customers speak first. Do not shower talks and portray yourself to be superior. Let them speak their heart out- what are their thoughts, what they expect you to do for them and how effectively your product is working for them.

Letting a customer talk, makes him feel important and at the same time they provide you with credible feedbacks, which can be later utilised while structuring your product. Consumers are a source for suggestions, therefore it is essential for you to keep these doors open so that you can generate rich amount of insight from them.

Understand the customer sentiment

How do you feel, when you try to make a point and people fail to understand?

There’s an aww feeling! You tend to pity yourself, thinking that you tried so much but no one actually considered it. This is the same feeling when it comes to considering customers’ thoughts or suggestions.

The first time you speak to a customer, your prime focus must be on grabbing the customer sentiment right. This enhances the decision making process and helps you to design your product accordingly. This is important because you aren’t pitching a sale but you are trying to provide value along with your product. Your product should be designed in such a way that it benefits the buyers and this level of satisfaction can only be achieved when you have a clear picture of their mind.

Market research is a gamble to understand the nitty gritty of your customers. You need not be a PhD but yes, you definitely must know those smart techniques while talking to a customer.

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SoftwareSuggest Is Disrupting the Software Selection Process In India http://www.thestartupjournal.com/softwaresuggest-is-disrupting-the-software-selection-process/ http://www.thestartupjournal.com/softwaresuggest-is-disrupting-the-software-selection-process/#comments Mon, 13 Oct 2014 14:05:05 +0000 http://www.thestartupjournal.com/?p=1287 Selecting a software is a humongous task for any organization. There are multiple software choices available but, SMBs are never sure of the one that will perfectly fit their requirement. Large companies have full time CTO and hire consultants to help them select the right software, but for small and mid-size companies, more often than […]

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Selecting a software is a humongous task for any organization. There are multiple software choices available but, SMBs are never sure of the one that will perfectly fit their requirement. Large companies have full time CTO and hire consultants to help them select the right software, but for small and mid-size companies, more often than not the computer admin acts as the consultant and the CTO. This leads to wrong selection of software, ultimately results in unnecessary hassle. “The core of the problem is lack of organised information and reviews on the software options available”, says Ankit Dudhwewala, Co-founder, SoftwareSuggest.com.

SoftwareSuggest

SoftwareSuggest solves this problem, by helping small and medium business select the right software. It has more than 2000 software listed, for 50+ business functions like Accounting, Human Resource, ERP and Clinic Management. Users can find in depth reports, screenshots, rating, buying guides, request for demo or opt communicating with a software analyst for any suggestion they need on software selection.  The start-up calls itself a Software Discovery and Recommendation Platform.

The Start-up aims at earning revenue from advertisement from software vendors on the website and have managed to software vendors like Busy, Marg, Greytip and Profitbooks as their partners. They also boast of Times Group, V-Mart and Zari Silk as their clients. It is founded by Ankit Dudhwewala , 28, an MBA graduate from NMIMS, Mumbai, and Piyush Patel, 25, a Computer Science engineer from Dharmsinh Desai University, Gujarat. Including the founders they now have 9 members in the team.

But is there a market for Online Software Discovery in India? “From our experience, we can say that India is not ready to buy software online. However, they are ready to research online.” Says Piyush. As per the founders, SoftwareSuggest don’t intend to complete the transaction online but aims at bring the software search down to 3-5 software vendors fitting the requirement. The sales is then closed by the vendors, offline and in person.

The organisation claims to be the first in the Software recommendation space in India, however the world market has quite a players like Getapp.com and Capterra.com in this space. Both these organisation are doing exceedingly well and thus build a strong case for SoftwareSuggest. One of the player name SoftwareAdvice got acquired by Gartner in March 2014, and another player Credii.com with Indian founder was selected in the 500 Start-ups.

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Six CEO’s Share 6 Things That Entrepreneurs Should Learn Before Launching Their Startup Career http://www.thestartupjournal.com/six-ceos-share-6-things-entrepreneurs-learn-launching-startup-career/ http://www.thestartupjournal.com/six-ceos-share-6-things-entrepreneurs-learn-launching-startup-career/#comments Sat, 11 Oct 2014 02:35:00 +0000 http://www.thestartupjournal.com/?p=1275 For young entrepreneurs, launching a startup is largely an exercise in trial and error, and unfortunately, the most important lessons can only be learned by making mistakes. Though you can try your best to prepare for success and minimize the risks of failure ahead of time, the only way to really gain experience is by […]

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For young entrepreneurs, launching a startup is largely an exercise in trial and error, and unfortunately, the most important lessons can only be learned by making mistakes. Though you can try your best to prepare for success and minimize the risks of failure ahead of time, the only way to really gain experience is by taking the leap.

The biggest difference between those who fail and those who succeed however is their ability to learn from the experiences of other entrepreneurs. By paying attention to what these entrepreneurs did, and most importantly, what they should have done differently, you can be sure to avoid making similar mistakes on your path to success.

We spoke to a number of CEOs to see what they wish they had learned about entrepreneurship before beginning their startup careers. Here’s what they had to say.

1. Be Careful With Your Initial Investment

I wish someone would have told me to put less of my net worth into growing the business. A good rule of thumb is to never put more than 30% of your net worth into starting a business. Starting a company today takes less capital than ever before. For example, if you have a net worth of 10K, only put up to 3K into the business to prove the concept. If the concept is being proven, it is far easier to raise additional capital.

Dan Daugherty, Remotely

 2. Charge for Your Product

Start charging for your product the moment it is usable. Don’t just do customer development by asking if a potential user would pay for a certain feature. Ask them to pay for it. Get a pre-payment. Charge them in advance. That will ensure they really want your product. Otherwise, people are nice and will just nod and tell you they want your product. But when it comes down to it, if they are not paying for it, you don’t know how serious they are.

Paul Ruderman, UpdateZen

 3. Know What Marketing is Best for You

Inbound marketing is one of the critical strategies for entrepreneurs. I became a Hubspot client and began my content creation journey but, even with their guidance, I wasn’t prepared for the hard work which begins after content is created. The need for outreach, social shares and so forth is a full time job. If I had known more about content marketing up front, I would have started the process earlier.

Robert Sturt, NetworkUnion

4. Stay Flexible

You should always be optimistic and pragmatic at the same time. You should be confident about the direction you want to move in, and at the same time you should be willing to make a course correction whenever required. Having this approach will give you enough flexibility to pivot quickly and to reach product market fit.

Raman Shrivastava, Fyne

5. Don’t Settle for Less

I’ve been involved in start-ups for 20 years now. I’ve taken very little salary many times, rarely been at market rate over those years, and even went two-and-half years without any salary.  I’ve come to the conclusion that entrepreneurs should only do the low to no salary thing for a short period of time. The lack of salary adds up (or rather, doesn’t add up) even with the equity pops every now and then. This puts more pressure on having the big wins, and deprives you of accumulating wealth for retirement. Get yourself to market rates as soon as you can, stay at the acquiring company for a while after an M&A, and set limits to how long you will go with little to n salary.

Brad Kayton, 1WorldOnline

 6. Learn From Your Mistakes

I started as an independent consultant and felt that the money I made was “my money” to spend as I saw fit. I associated spending money with happiness. Now my happiness comes from using my skills to help the people around me, and most importantly, watching my business grow. I’ve realized how important it is to create a proper budget, and know that by doing so I can guarantee the long-terms success of my company. I also try to remind myself that it’s hard to be an old, wise man, without being young and foolish first.

Douglas Finley, SocialChomp

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Commerce Ministry Steps Into Flipkart Sale; Says Will Examine In Details http://www.thestartupjournal.com/commerce-ministry-steps-flipkart-sale-says-will-examine-details/ http://www.thestartupjournal.com/commerce-ministry-steps-flipkart-sale-says-will-examine-details/#comments Wed, 08 Oct 2014 08:50:06 +0000 http://www.thestartupjournal.com/?p=1254 After receiving many complaints from the traders on Flipkarts’s Big Billion Day sale debacle on 6th October, the Indian Ministry of Commerce and Industry has stepped into the debacle happened on 6th Oct. Flipkart offered massive discounts on various products across the store on this bumper offer day. “We have received many inputs. Lot of concerns have […]

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Govt. Steps Into Flipkart Sale
After receiving many complaints from the traders on Flipkarts’s Big Billion Day sale debacle on 6th October, the Indian Ministry of Commerce and Industry has stepped into the debacle happened on 6th Oct. Flipkart offered massive discounts on various products across the store on this bumper offer day.

“We have received many inputs. Lot of concerns have been expressed. We will look into it”, said Commerce and Industry Minister Nirmala Sitharaman.

“As now there are many complaints,we will study the matter. Whether there is a need for a separate policy or some kind of clarification is needed, we will make it clear soon, she added.

Flipkart had reported that it sold items worth INR 600 crore and the website got 1 billion hits on the Big Billion Day sale.

The sale has raised concerns among the big and small traders as such massive discount sales could affect the traditional retail market.

Earlier this week, traders body CAIT had demanded the Commerce and Industry Ministry take steps to monitor and regulate online businesses. The Confederation of All India Traders has also sought a probe into the business model and trade practices of e-commerce companies to find out how they are offering huge discounts during the ongoing festive season.

 

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Flipkart Achieved $100 Million In Sales On Big Billion Day http://www.thestartupjournal.com/flipkart-achieved-100-million-sales-big-billion-day/ http://www.thestartupjournal.com/flipkart-achieved-100-million-sales-big-billion-day/#comments Mon, 06 Oct 2014 20:05:52 +0000 http://www.thestartupjournal.com/?p=1230 The biggest Indian e-commerce player Flipkart announced their Monday Big Billion Day sale as a huge success, even though the company faced lots of negative feedback from its customers on this very event. “The Big Billion Day is an unprecedented day for us as this is the biggest sale ever in India,” said Sachin Bansal […]

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Flipkart Big Billion Day

The biggest Indian e-commerce player Flipkart announced their Monday Big Billion Day sale as a huge success, even though the company faced lots of negative feedback from its customers on this very event.

“The Big Billion Day is an unprecedented day for us as this is the biggest sale ever in India,” said Sachin Bansal and Binny Bansal, co-founders, Flipkart.

“We are delighted by the overwhelming response from our customers since 8 am today. With a range of exciting offers on quality products at disruptive prices available throughout the sale period, we have created history in Indian e-commerce” they added.

The Bansals revealed that the company achieved $100 million (approx. INR 600 crores) in sales within 10 hours and 1 billion website hits on this Big Billion Day sale.

“Our technology team has been dedicated towards addressing errors and providing constant support to accommodate the largest scale of traffic and customer visits e-commerce has witnessed across the country,” they said.

Though it was a huge success from the company point of view, most of its customers were disappointed with the technical glitches and product out of stock signs.

Many odds occurred on the mega sale day which went viral on social media. After Snapdeal’s ad on same newspaper as of Flipkart’s, Amazon also bought the domain http://bigbilliionday.com which redirects to the Amazon India website adding some extra icing on the cake.

Snapdeal reported to have INR 1 crore worth sale every minute on Monday. The hashtag #CheckSnapdealToday took over #BigBillionDay on twitter.

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Amazon India Buys bigbillionday.com, Trolls Flipkart http://www.thestartupjournal.com/amazon-india-buys-bigbillionday-com-trolls-flipkart/ http://www.thestartupjournal.com/amazon-india-buys-bigbillionday-com-trolls-flipkart/#comments Mon, 06 Oct 2014 14:31:33 +0000 http://www.thestartupjournal.com/?p=1220 Today Flipkart’s Big Billion Day sale back fired itself. The sale did not turned to a bumper sale as was expected by the shoppers, rather it seems like Flipkart made its customers unhappy with this sale. All the day there were negative comments trending in social media websites like Facebook and Twitter. We also compiled […]

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BigBillionDay Troll

Today Flipkart’s Big Billion Day sale back fired itself. The sale did not turned to a bumper sale as was expected by the shoppers, rather it seems like Flipkart made its customers unhappy with this sale. All the day there were negative comments trending in social media websites like Facebook and Twitter.

We also compiled some of the hilarious jokes on this Big Billion Day sale Flipkart Big Billion Day Trolls And Comments

Snapdeal first trolled Flipkart by posting a side by side ad on The Times of India this morning which gone viral on Facebook and other social media websites.

Adding some extra fun to that, Amazon India bought the domain name http://bigbillionday.com/ which redirects to the Amazon India website.

This sale day turned to be a disaster for Flipkart. The website was down most of the times and none of the discounted items were ever in stock. The event faced many angry comments from its customers.

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Flipkart Big Billion Day Trolls And Comments http://www.thestartupjournal.com/flipkart-big-billion-day-trolls-comments/ http://www.thestartupjournal.com/flipkart-big-billion-day-trolls-comments/#comments Mon, 06 Oct 2014 07:21:35 +0000 http://www.thestartupjournal.com/?p=1152 Today Flipkart is having it’s Big Billion Day sale where they promised the items will have more than 90% discounts. But no where we are seeing that much discount. Some item such as mobiles and flash drives are sold for Rs. 1 but they are always out of stock. Even the website is crashing most […]

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Today Flipkart is having it’s Big Billion Day sale where they promised the items will have more than 90% discounts. But no where we are seeing that much discount. Some item such as mobiles and flash drives are sold for Rs. 1 but they are always out of stock. Even the website is crashing most of the times.

Here are some trolls of the #BigBillionDay sale aka #BigBillionDollarScamDay (what people are calling it). Keep checking this page for latest updates.

Snapdeal you nailed it (the most EPIC)

 

 

 

 

 

 

 

 

The post Flipkart Big Billion Day Trolls And Comments appeared first on The Startup Journal - Indian Startup Stories, Startup News, Startup Resources, Interviews.

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