Online real estate in India is a pretty large market and is expanding day by day. The whole idea of finding, comparing and buying homes online has gathered momentum over the last few years. Already full of competitors, the market is witnessing new players coming up with their unique ideas and views. Homescart, one of such startups, has come up with a system completely new to the Indian market.
Ventured by IIT Delhi Alumni Gaurav Goyal, the portal works purely on brokerage model. But unlike any other competitor they have introduced a feature of CASH BACK. As per the model if a customer uses a voucher generated by Homescart while buying a home, he is entitled to cash back up to 2% of the value he paid.
The other major feature of Homescart is that, they are marketing only Builder owned projects unlike other Online Portals in the industry, which focus into multiple segments like rental, PG, Re-sale. By doing this, the portal has succeeded in avoiding the chaos witnessed by large section of buyers. Since its launch in March 2015 Homescart have built up vast database of Pre-launch and Under Construction projects along with the projects that are ready for Possession. Focusing specifically on Builder owned projects has helped the start-up to collect and provide authentic and legitimate information about each and every project and the related paperwork.
Having team members like an IIT Delhi Alumni and two ex bankers with on-field experience of more than 20 years in the Real Estate as well as Home Loans, Homescart have managed a perfect blend of Technology and the market experience. Currently operating in Mumbai and its suburbs as well as Ahmedabad, it has plans to expand all over India in near future. Homescart have also planned for a few new features they will be offering on their website, which they are quiet sure will attract large section of the online real estate market.
Online Real Estate market is definitely not a ‘winner-takes-all’ market. There is a lot of potential for everyone to grow, coexist and compete with each other. With new startups like Homescart generating new ideas, bringing something new to the market the real winner is the customer, who has pool of options to dive into.