Housing.com, today announced that it has acquired HomeBuy360, a cloud based Sales Lifecycle Management Platform that connects developers, agents and buyers for $2 million. Housing.com is now the only online real estate listing platform to own a developer CRM company.
Commenting on the acquisition, Rishabh Gupta, iCEO and COO Housing.com stated, “Developers are key stakeholders to drive efficiency in the Indian real estate sector. Our vision is that every developer uses HB360 to bring down their sales and operating costs. This will help in reduction of property prices eventually benefitting the consumers.”
Leveraging this unique platform, developers and agents can streamline the entire sales lifecycle, by tracking inventory, managing customer relations and in effect drive efficiencies in their sale operations. This will help reduce costs for 20,000+ developers in the realty ecosystem. This acquisition will also fortify Housing.com’s Data Science Lab (DSL) with rich data on inventory and transactions in the real estate sector.
Commenting on the partnership, Rajat Kothari, Founder and CEO, HomeBuy360 said, “The Indian real estate sector is witnessing tremendous growth and traction but it is still highly unorganized, posing significant challenges for the entire ecosystem. With less than 10% of developers currently using CRM for their back end & customer connect operations, we have a huge market opportunity ahead of us. Housing.com has today established itself as a disrupter with innovative products and solutions. Its strong developer network pan India will allow us to further scale our business nationally”.